Professional retail sales techniques for turning shoppers into buyers. This book will give you the inside scoop on how to skyrocket your carrier with a system of practical ideas that are easy and fun to learn.
Unlike most sales trainers who are obsessed with handling objections and tricky closing techniques, Harry Friedman concentrate more on the "front end selling". He will show you how to get past customer resistance. An ideal book not only for store owners but any sales staff that work in them.
